Voice Search continues to increase in popularity and can support greater benefits for SEO. Voice command technology continues to increase in use with more devices including this engaging feature. From phones to smart speaks and smart TV’s, the range of devices featuring this virtual assistant is expanding with more users adopting it into their everyday[…]
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Web Orchard
Guide to Google Analytics 4
By Web Orchard DIGITAL MARKETING, INFORMATION Jun 23, 2023
Google Analytics is the top platform used to track website performance however with changes coming, we wanted to help provide key tips and advice on the upcoming changes. Announced in late 2022, on 1 July 2023, Google Universal Analytics will no longer collect website data requiring all users to instead use the new platform,[...]
Bishops Castle invites visitors from county and beyond with website launch
By Web Orchard NEWS Jan 18, 2023
South West Shropshire welcomes visitors from around the world due to the wealth of scenery, history and culture. To further aid awareness of the area and all it has to offer, the Bishops Castle and Beyond website (www.bishopscastleandbeyond.co.uk) has been developed to serve businesses and visitors alike. The website created by Shropshire web design[…]
2022 in Review at The Web Orchard
By Web Orchard NEWS Dec 14, 2022
As 2022 comes to an end, we’re looking back on what has been another fantastic year at The Web Orchard. This year The Web Orchard has delivered website and digital marketing solutions for new and existing clients. Across a range of industries, we have created a range of website and digital solutions to deliver[…]
How to Ensure Website Accessibility
By Web Orchard INFORMATION, WEB DESIGN Aug 26, 2022
As with any area of business, the aim is to be engaging and offer your customers what they are seeking to “sell” your products or services. If a premises, every effort would be made to ensure your business is able to be accessed physically, the same can be said for your digital space. What is[…]
Why could a brochure website help your business?
By Web Orchard DIGITAL MARKETING, WEB DESIGN Jul 22, 2022
Brochure websites can be an easy solution to achieving your place online. What is a brochure website? A brochure website is recognised as an online equivalent of a company brochure. This is due to the design being a simple yet effective presenting core information about your business where budgets and resource may be limited. Typical[…]
Why Google Analytics 4 should be part of your digital marketing plans
By Web Orchard DIGITAL MARKETING May 30, 2022
Google Analytics is changing Goodbye Universal Analytics, Hello Analytics 4. Google Analytics are an essential tool for any digital marketing measurement and planning. With changes coming to Google, its time to plan! Google Analytics in its current format referred to as Universal Analytics, will be coming to an end in July 2023. The platform change[…]
Sales Growth Workshop: Lead Generation, Inbound Marketing & HubSpot
By Web Orchard DIGITAL MARKETING, INFORMATION, NEWS May 10, 2022
The Web Orchard with partners Wellmeadow Consulting hosted on Tuesday 10 May, the latest in a series of online workshop sessions to help businesses. With its company aim to provide business solutions to achieve success, the workshops are another way to offer customers and other business professionals insights, tools and practical skills in other areas.[...]
When should you refresh/upgrade your website?
By Web Orchard INFORMATION, WEB DESIGN, WORDPRESS May 09, 2022
As technology and user behaviour changes, to stay ahead refreshing your website regularly is essential. Industry best practice recommends a website refresh every 2-3 years. This enables a fresh look at your website content, performance and to maximise opportunities to make the most of newer technologies. A refreshed website can also help keep up with[…]
Top 10 reasons your business needs a website
By Web Orchard DIGITAL MARKETING, WEB DESIGN Mar 28, 2022
The idea of having a website for your business may appear seem excessive, costly, complicated, or simply not the best use of your time… but being online can be the easiest step to help you reach your audience. However, as time has changed the general habits of the world, not having a digital presence can[...]
Free Brand Awareness Workshop
By Web Orchard DIGITAL MARKETING, NEWS Feb 18, 2022
The Web Orchard will be hosting a free training webinar focussing on brand marketing with guest speaker, Carl D Jones. This free workshop is designed for businesses who may be struggling with brand awareness and differentiating themselves from the competition. Taking place on Tuesday 1 March, 10am – 11.30am, the Brand Image and Brand Awareness Workshop[…]
Just Google It!
By Web Orchard DIGITAL MARKETING, E-COMMERCE, INFORMATION Jan 24, 2022
When you’re trying to find an answer, an item or simply information, “just Google it” is likely the response you’ll hear. The power of Google and search engines continues to grow and has created an opportunity business is seen. With a strong performing website with searchable content, it can be the first step to[…]