Google Analytics is changing Goodbye Universal Analytics, Hello Analytics 4. Google Analytics are an essential tool for any digital marketing measurement and planning. With changes coming to Google, its time to plan! Google Analytics in its current format referred to as Universal Analytics, will be coming to an end in July 2023. The platform change[…]
May 2022
Why Google Analytics 4 should be part of your digital marketing plans
By Web Orchard DIGITAL MARKETING, GUIDES May 30, 2022
Sales Growth Workshop: Lead Generation, Inbound Marketing & HubSpot
By Web Orchard DIGITAL MARKETING, NEWS May 10, 2022
The Web Orchard with partners Wellmeadow Consulting hosted on Tuesday 10 May, the latest in a series of online workshop sessions to help businesses. With its company aim to provide business solutions to achieve success, the workshops are another way to offer customers and other business professionals insights, tools and practical skills in other areas.[...]
When should you refresh/upgrade your website?
By Web Orchard GUIDES, WEB DESIGN, WORDPRESS May 09, 2022
As technology and user behaviour changes, to stay ahead refreshing your website regularly is essential. Industry best practice recommends a website refresh every 2-3 years. This enables a fresh look at your website content, performance and to maximise opportunities to make the most of newer technologies. A refreshed website can also help keep up with[…]