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GUIDES

Why UX Still Matters for SEO in the Age of AI

By Web Orchard GUIDES Sep 26, 2025
UX Still Matters for SEO in an era of AI search

With search rapidly evolving, especially with the rise of AI-driven results and generative search experiences, it’s easy to assume that traditional SEO tactics alone will keep your website competitive. But the truth is: user experience (UX) has never been more vital to SEO performance. AI may change how search results are displayed particularly following wider[…]

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Cloudflare Closing the Door on AI Crawler

By Web Orchard GUIDES, NEWS Jul 04, 2025

Leading connectivity company has announced feature to block AI crawlers accessing website content without permission or compensation. Crawlers have been a universal tool along with the internet for decades allowing platforms to “read” website content and utilise for designated purposes. The most common is crawlers checking website indexes to power search engines. Without crawlers, the[…]

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The European Accessibility Act: What It Means for Businesses and How to Prepare

By Web Orchard E-COMMERCE, GUIDES, WEB DESIGN, WORDPRESS Feb 07, 2025
European accessibility act explained and what it means for businesses and their websites to prepare to meet requirements
Understanding the European Accessibility Act (EAA) The European Accessibility Act (EAA) is a landmark directive introduced by the European Union (EU) aimed at improving accessibility across a range of digital and physical products and services. Since taking effect on 28 June 2025, the EAA has been breaking down barriers faced by people with disabilities, ensuring[...]

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Finding the Perfect Match: What to Look for in a WordPress Hosting Provider

By Web Orchard GUIDES, WEB DESIGN, WORDPRESS Oct 11, 2024
WordPress Website Hosting and Support

Your WordPress website is the cornerstone of your online presence. It’s where you connect with potential customers, showcase your brand, and drive conversions. But a great website is only half the battle. To ensure smooth operation, security, and optimal performance, you need a reliable WordPress hosting provider. With countless hosting companies out there, choosing the[…]

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Guide to gov.uk domains for Local and Parish Councils

By Web Orchard GUIDES Jul 02, 2024
Guide for parish councils to use gov.uk domains

A guide on how The Web Orchard can support local councils with gov.uk domains The Web Orchard supports a number of parish council websites through our Community Hub system. It is considered best practice for parish councils to use a .gov.uk domain name. To help explain why local councils are seeking to obtain new domains[…]

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Goodbye to Google my Business Websites

By Web Orchard GUIDES, NEWS, WEB DESIGN Jan 09, 2024
Google Business Profile Website Shutdown 2024

Google has announced that websites generated through Google My Business profiles will be switched off in 2024. For years, organisations could use a Google feature to create a basic website using information on their Business Profile. Over time as organisation needs and technology has changed, the use of this feature has reduced and following a[…]

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Why is Voice Search important for SEO?

By Web Orchard DIGITAL MARKETING, GUIDES Aug 24, 2023
Voice Search SEO - marketing advice and services from The Web Orchard

Voice Search continues to increase in popularity and can support greater benefits for SEO. Voice command technology continues to increase in use with more devices including this engaging feature. From phones to smart speaks and smart TV’s, the range of devices featuring this virtual assistant is expanding with more users adopting it into their everyday[…]

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Guide to Google Analytics 4

By Web Orchard DIGITAL MARKETING, GUIDES Jun 23, 2023
Google Analytics is the top platform used to track website performance however with changes coming, we wanted to help provide key tips and advice on the upcoming changes.   Announced in late 2022, on 1 July 2023, Google Universal Analytics will no longer collect website data requiring all users to instead use the new platform,[...]

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