The Oaks Specialist College
Web Design, Wordpress
Client: The Oaks Specialist College
Links: theoaks.ac.uk
Refreshed look and website to begin a new exciting chapter
The Oaks Specialist College in Tonbridge, Kent, is a place where students with special educational needs can blossom. However, their previous website didn’t reflect the vibrant and nurturing environment the college offered.
The Challenge
A Website and Brand in Need of Renewal
The Oaks’ previous website lacked visual appeal and user-friendliness. It failed to effectively showcase the vast array of educational opportunities the college offered to prospective students.
Through open discussions from the initial designs, The Web Orchard was tasked with creating a new website that would not only be visually appealing but also accessible, informative, and showcase the success stories of their students.
Ahead of the development, The Web Orchard brought to life a rejuvenation of The Oaks Specialist College brand, developing a new look, colour palette and feel to reflect the diverse offering, inclusive nature and their opportunities.
Planting the Seeds of Accessibility
The Web Orchard understood that accessibility was paramount for an educational institution. To support this, we implemented a variety of accessibility tools throughout the website, ensuring an inclusive experience for all users. By prioritising accessibility, The Web Orchard ensured that The Oaks’ website could be navigated and understood by everyone, fostering a truly inclusive learning environment.
The Solution
A Collaborative Effort for Growth
The Web Orchard took a comprehensive approach to the project. They collaborated closely with The Oaks team to understand the college’s unique identity and target audience. This resulted in a brand refresh that captured the essence of The Oaks’ nurturing and supportive learning environment.
The new website boasts a modern, user-friendly design that is visually appealing and easy to navigate. Compelling content showcases the diverse range of courses and programs offered by The Oaks. Interactive elements and engaging storytelling bring the college’s offerings to life, allowing prospective students to truly envision themselves thriving at The Oaks.
Sharing Success Stories: Cultivating Trust and Inspiration
A key aspect of the website is the dedication to sharing stories of success from past learners. These testimonials serve as powerful validation of the positive impact The Oaks has on its students. Prospective learners can connect with the experiences of others, fostering trust and inspiring them to take the next step in their educational journeys.
The Result
A Website that Reaps Rewards
The Oaks’ new website has been a resounding success. The college has reported a significant increase in website traffic and engagement. More importantly, they’ve seen a rise in inquiries from prospective students, demonstrating the website’s effectiveness in attracting new learners.
The Web Orchard’s expertise in website design, branding, and accessibility has demonstrably helped The Oaks Specialist College flourish online. The new website serves as a vibrant and informative platform, effectively communicating the college’s values and educational offerings to a wider audience.