Tyretracks

Tyretracks is a well-established family business with a rich history and reputation for delivering exceptional products and services from several locations in Staffordshire. Emerging as one of Europe’s leading Alcoa® Wheels distributors, following continued success and dedication to a customer-first approach they sought an aligned digital agency to help move their online footprint and e-commerce platform to the next level.

Working in collaboration, The Web Orchard created a stronger visual identity and user orientated website design that more clearly showcases the range and expertise of the Tyretracks team. Alongside development a refreshed design, the new website provides a more effective e-commerce store to complement their on-location services providing increased functionality and ease for the Tyretracks team to manage.

The outcome is a website that provides a more effective user experience for customers and the Tyretracks team delivering a platform that provides improved functionality to support for business needs. This also enables Tyretracks to retain improved ability to manage content as well as products and future plans for their website.

Alongside the development and following launch, Tyretracks also utilise SEO support services to continue wider marketing strategy and business objectives as it continues trajectory as the leading Alcoa Wheels distributor in the UK.